GEO services in Montreal: be the name AI recommends

Generative engine optimization (GEO) is the work of getting a business cited and recommended inside answers generated by AI tools such as ChatGPT, Gemini, Perplexity, Claude, Copilot and Google's AI Overviews. It involves making your business facts consistent across the web, publishing content that answers buyer questions directly, adding structured data and earning mentions on the sources those tools draw from.

AI assistants answer from the web they can read: your site, your listings, reviews, directories, articles and forums. GEO works by making your company easy for them to find, understand and verify. We test what the assistants say today, fix the facts, restructure key pages so the answer is quotable, add schema and build citations in the places the models trust. Then we re-test every month and adjust.

SEO gets your pages to rank in search results. GEO gets your business mentioned or cited inside AI generated answers. They share the same foundation of technical health, content and authority, which is why we run them together. SEO wins the click, GEO wins the recommendation. Our SEO vs GEO guide covers the details.

They overlap. AI SEO is the broad label for optimizing your presence for AI driven search. AEO, answer engine optimization, focuses on being the direct answer in features like Google AI Overviews and voice results. GEO focuses on being cited in answers from generative tools like ChatGPT, Claude and Gemini. AIO, AI optimization, is the umbrella for all of it. At Boost One SEO they are one program.

Entity fixes and schema are often picked up within a few weeks, and we usually see the first new mentions within 60 to 90 days. Broader, consistent recommendations across several assistants build over three to six months as content and citations accumulate. Competitive categories in Montreal take longer than niche ones, and we tell you what to expect for yours on the first call.

No, and anyone who promises that is guessing. AI tools decide their own answers, and they change often. What we commit to is the work and the measurement: a baseline, a clear plan, monthly re-tests and transparent reporting. In our case studies that work has produced a 24x increase in Google AI feature impressions and new recommendations across assistants, but the results depend on your market and your starting point.

We re-run your prompt set every month and track mention rate, citation rate, share of voice against competitors, and the accuracy of how each assistant describes you. We also track visits and leads arriving from AI referrers in Google Analytics 4 and impressions in Google's AI features in Search Console. All of it goes into one plain language report.

Usually, yes. Consistent business information, pages that answer questions directly, structured data and mentions on trusted sites are all things Google rewards as well. Most clients see their regular rankings and map pack visibility improve alongside their AI visibility, which is one reason we treat the two as one program.

Yes, and more every month. Questions like "best physiotherapist in the Plateau" or "a good roofer in Laval" get a short list of named businesses, usually drawn from Google Business Profiles, reviews, local directories and neighbourhood lists, whether the question is asked in ChatGPT, Claude, Gemini or Perplexity. If your information on those sources is complete and consistent, you are a candidate. If it is not, the assistant names someone else.

If you serve Quebec customers, yes. Assistants often give different recommendations in each language because they draw on different sources. A business with strong English content and thin French content can be recommended in one language and ignored in the other. We test, fix and write in both.

It depends on your customers. Google's AI Overviews reach the most people because they appear inside normal Google searches, ChatGPT is the most used standalone assistant, Claude is growing quickly with professional users, and Perplexity and Copilot matter more in research heavy B2B categories. We test all of them and tell you where your buyers actually are. Our post on which AI search platform sends customers has more.

Yes. Each location gets its own listings, its own pages and its own place in the prompt set, under one strategy so the locations support each other. This is common for clinics, dealerships, franchises and service companies with offices in Montreal, Laval, Longueuil and Quebec City.

Prompt testing and a baseline across the major assistants in both languages, entity cleanup of your business information everywhere it appears, answer ready content, schema and site structure, citation building on the sources AI tools draw from, and monthly AI visibility reporting with a review call. Classic SEO work is folded in where your site needs it.

No. We do not lock clients into contracts. We do recommend planning on at least three to six months, because that is how long it takes for content and citations to accumulate and for the assistants to update what they know about you. You see the baseline and the plan before you start, and you continue because the results make sense.

Yes. We scope the AI visibility layer on its own: prompt testing, entity cleanup, schema, answer ready content and citations, with reporting that sits alongside your existing SEO reports. We coordinate with your current agency or in house team so nobody duplicates work.

Before the call, we run the questions your customers ask through ChatGPT, Gemini, Claude, Perplexity and Google's AI features. On a short video call we show you whether you are named, who is named instead and the three fixes that would help most. There is no obligation, and you keep the findings. You can book it through the free AI visibility check page or call us at 1-800-656-0685.